Expressing yourself

Life is bizarre and full of surprises. Someone asked me the other day: "Think back to when you were a kid. What did you want to do as a grown up?"
Of all the regular stuff - fireman, teacher, doctor, race car driver, big business banker - I bet none of us kids ever replied: "I'd like to do something so resoundingly fabulous, or stupid, that my name becomes a part of the Aussie vernacular."
But it happened to Stephen Bradbury and sitting here watching the 2010 Winter Olympic Games Opening Ceremony I'm wondering, who could it be next?
Google "doing a Bradbury" and you'll find pages of examples of how his famous gold medal victory (by being the slowest skater on field and simply navigating his way through an array of carcasses splayed helplessly before him) has become slang for "winning something almost in spite of yourself". Even Bill Clinton uses it.
Two other infamous Australians spawned the phrase "having a Barry". There's some argument over whether it should be attributed to Barry Crocker (responsible for writing that God-awful Neighbours jingle) or Barry Unsworth, (Labor politician and NSW Premier in the 1980s. Enough said.) Either or, both are perfect namesakes for a phrase that means "having a shocker".
It's kinda fun to think about how to etch your name into infamy...perhaps it will happen to one of my characters? The possibilities boggle the mind. 
I want to know - what could you do to ensure your name was writ eternal into our lingo?